Five-star Tortona, Milan

Magna Pars l'Hotel à Parfum

Sixty-eight suites in Tortona, each with a scent of its own, in the old Milan premises of the Martone family's perfume company. Check-in starts with a choice of fragrance.

Opens the hotel's own website. We have no arrangement with the hotel.

Suites
68, over three floors
Opened
2013
Owners
The Martone family
From the airport
About 25 minutes from Linate, our estimate

The hotel

A perfume house that became a hotel.

Vincenzo Martone started out in Milan in the 1940s, and his son Roberto founded the cosmetics and fragrance company ICR in 1975. When production moved to Lodi in the 1980s, the family kept its old Milan premises on Via Forcella, in Tortona. In 2013 they reopened them as a hotel of 68 suites and called it the first Hotel à Parfum.

Ambra Martone runs it as creative director, with her sister Giorgia. Every suite takes its name from a scented shrub or tree and has its own fragrance, and guests pick one at the olfactory check-in. A liquidambar tree stands in the inner garden and gives the lounge bar its name. Mudec and the Navigli canals are both a short walk away.

  • LabSolue The hotel's perfume laboratory, where a "LabTender" helps guests choose a scent or build a fragrance of their own.
  • The inner garden Breakfast is served here, around the liquidambar tree, and many suites look onto it.
  • A spa for two A small spa for aromatherapy and Ayurvedic massage, for hotel guests only and two people at a time. Book well ahead.

Rooms & suites

Sixty-eight suites, sixty-eight scents.

Every room is a suite, spread over three floors, and each one is named after a fragrant plant.

  • Entry level Junior Deluxe and Junior Premium Junior suites for up to three guests, with a queen bed.
  • With a terrace Prestige Terrace and Gran Prestige Terrace Suites with an outdoor terrace, for up to three guests.
  • Top of the house Presidential and Grand Presidential The two largest categories in the hotel.

Dining

Dinner in the garden.

Venues as listed by the hotel. Shown for information.

  • Da Noi In Modern Italian Organic and local produce, with tables in the garden
  • Liquidambar Lounge bar Named after the tree in the courtyard
  • Roof Deck Drinks Above the gardens

Good to know

Before you go.

  • Arrival Check-in from 2 pm, check-out by noon.
  • Pets Welcome.
  • Spa The spa takes two guests at a time. Book treatments at least a month ahead.

Questions

What guests ask first.

What is a Hotel à Parfum?
Each of the 68 suites at Magna Pars has its own fragrance and the name of a scented plant. Guests choose at an olfactory check-in, and the perfume laboratory, LabSolue, can make a scent to order.
Does Magna Pars accept pets?
Yes. The hotel is listed as pet friendly.
How far is Magna Pars from the airport?
About 10 kilometres from Linate, roughly twenty-five minutes by car by our estimate, and about 50 kilometres from Malpensa.
Can SkyCourtage arrange the flight to Milan?
Yes. We arrange Business and First Class seats on scheduled airlines and private jet charter to Milan, with one final price, our margin included. The hotel is booked with the hotel or through our booking partner.

Also in Milan

Other hotels worth the trip.

Staying at Magna Pars l'Hotel à Parfum?

Book the room, then the flight.

Rates and availability come from the hotel itself. For the journey to Milan, a Business or First Class seat or an aircraft of your own: tell us the date and we come back with one final price, our margin included.

Book with the hotel for Magna Pars l'Hotel à Parfum (opens in a new tab)

Opens the hotel's own website. We have no arrangement with the hotel.